Wednesday, September 20, 2017

Disruption!

Looking back can be dangerous.  Lot’s wife looked back and it didn’t work out well.[i]  A friend recently asked me to look back and write about what I had learned working in or consulting with organizations: big and small, complicated and simple, for-profits or non-profits.  I’d rather look forward, but I concede that past is prologue.[ii] 

Boiling down several decades to a few observations is a challenge, but three things stand out for me: organizations need great leaders, change is never ending and coming faster, and every organization needs people who want to blow it up.  

Good leaders articulate a vision and focus on it every day.  They build strong teams that are mission driven and then get out of the way.  Good leaders always hire people that are smarter than they are.  They know that their organization can only focus on a few things, well done.  Any more than five or six major goals confuse people and takes focus off what’s important.  Jack Welsh wanted GE to be number one or two in each of its industries.  If your division was number three or four, everyone knew what they had to do. 

The practical typewriter hit the market in the late 1860’s.  It was another 100 years before IBM introduced the Selectric model.  It was another twenty years before computers became the norm on office desks because Windows disrupted the way we did business.  Apple introduced the iPhone in 2007.  It changed the world in two or three years.  The iPhone X, a technical platform with AI capability, and facial recognition was introduced this month.  It may disrupt the world again.  Moore’s law, predicting the doubling of technology speed in two-year cycles is replaced with the concept of a wave of change.  It just keeps coming.

Years ago, we talked about incremental change.  Today we talk about disruption.  We don’t have the luxury of taking five years to adapt to new technology.  It will be out of date by then.  Today, everyone needs to be an early adapter.   

Marshall McLuhan said, “If it works, it’s obsolete.”[iii]  Tom Peters advised that “if it ain’t broke, fix it anyway.”[iv]  In today’s world, if you’re doing something the way you did it two years ago, you just know someone out there is plotting ways to shock you out of your complacency 

Remember the kids who always got in trouble in fifth grade, who disrupted the class because they were bored stiff?  The ones sent to the Principals office on a regular basis.  Hire them!

Organizations grow and prosper because of the people who breathe, eat, and live change and disruption.  They were always the most important people, but often labeled as troublemakers by those who didn’t like change or were wedded to old technology and processes.  People who try to preserve the status quo create a culture designed for the past, they frustrate employees, and they stifle innovation. 

Think of people who disrupted our lives: Edison, Bell, Vail, Deere, Fairbanks, Ford, Packard, Gates, Jobs, Watson, and Musk.  Do you remember when we tied telephones to a wire plugged into the wall, or when cell phones were just phones?  Today, your pocket computer has a phone app along with twenty others.  The largest hotel chain in the world is Airbnb.  The largest taxi group in the world is Uber followed by Lift.  That’s disruption. 

Socrates didn’t have today’s amazing technology, he had to sit on a log and lecture and ask questions.  Our long tradition of professors lecturing and students taking notes is so BCE.  Today, high quality degrees are available on-line, from the comfort of your home.  At least that is what Charles Isbell, a Dean at Georgia Tech told PBS News Hour.[v]  Got a question for the teacher, ask it.  The school uses AI to answer the easy ones, and the Profs only get the complicated questions.  Need a master’s degree, get it on line from a major university.  Colleges are preparing for huge disruptions in the next ten years that will result in smaller faculties, fewer buildings, cheaper texts, smaller parking lots, and even the end to admission angst.  Professors who don’t use old teaching methods are starting to disrupt the campuses. 

So, yes, past is prologue.  It’s always been about people, the ones who know how to lead rather than manage, those who adapt quickly to change, and those who are impatient, and constantly looking for ways to disrupt the status quo, to create the change.  The disrupters move organizations.   

The next time you interview candidates for a job, ask them how often they were sent to the Principal’s office! 

September 20, 2017




[i] Genesis, 19:26
[ii] W. Shakespeare -  The Tempest – Act III, Scene I
[iii] The Medium is the Message - 1967
[iv] Thriving on Chaos - 1987
[v] PBS Newshour – September 7, 2017